Brand


Key big health promoters, creating brand stories

In the 1950s, on the coastal road that was still the path of sheep intestines in the south, a young man from Chiayi cloth bag was facing the cold north wind, struggling to ride the car and handing the cloth samples on the car to the customer as soon as possible With a thin figure, he was thinking that if this business could be done, he would have a share of income to cover his family. 


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This diligent young man gradually gained a reputation in the industry with the spirit of Sanyoshi and justice, and the spirit of innovation and change. President Xiao Dengbo, when he founded Nanliang Industrial in 1972, was only a young man of 23 years old, full of energy and vitality. At that time, Nanliang Industrial expanded from a small company of 30 people to about 15,000 employees in dozens of enterprises. It is well-known in the industry for its research and development of high-tech textile products, various types of polymer materials and highly elastic foam materials.

When President Xiao succeeded in serving his elderly parents, Xiao Ayi and Xiao Agong fell due to health reasons. Even if he sought various methods, he could not save the lives of his parents, which became an regret in his heart. What made him wonder about the definition of happiness in life? Is it to have countless wealth ... or a higher goal ... After seeing many life and death in life, he finally brewed the word "health" in his heart. Originally everything was still brewing in the heart of President Xiao, but I did not expect that the old comrades who had worked with the president when he was young at this time also fell down due to health factors. The president was desperate, but also determined to accelerate "H & H" The birth of the brand, "H & H" represents a special meaning, the first H of "H & H"-represents HEALTH "health", and the second H represents HAPPINESS "happiness," "HAPPINESS not only represents smile, happiness, At the same time hope to bring happiness.


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No Subject Date
1 Brand Story 2019-05-23